Skip to content
Concepts
Org designHeuristic5 min read

The Law of Diminishing Returns

Each extra unit of input adds less than the one before it.

David Ricardo, 18174 cards · 4 questions

At a glance

1 / 4
  1. 01

    The total rises while the increments shrink

    Output keeps going up, which is why the flattening is so hard to see from inside. Watching the total is what makes a team add a fifth person to a task that stopped repaying help at three.

  2. 02

    Something is being held fixed

    The law bites where one input grows against something that doesn't, so the useful question is what the fixed thing is. Usually it's coordination, review capacity, or one person who understands the system.

  3. 03

    The curve can turn downwards

    Past a certain point extra input reduces total output rather than merely adding little, which is what adding people to a late project does, and the turn is rarely noticed until afterwards.

  4. 04

    Fix the constraint or stop adding

    Once the increments are visibly shrinking there are two honest moves, relieving whatever is fixed or putting the next unit somewhere else, and a third option of adding anyway that gets taken most often.

4 points, about 45 seconds. The full explanation is below.

The problem it solves

Adding more of something is the default response to a system that isn't producing enough, and for a while it works. A second person on a task roughly halves it, a second reviewer catches things the first missed, and a second server absorbs the load. The improvement is large enough that adding becomes the move a team reaches for without much discussion.

What tends to happen next is that the improvements get smaller while the total keeps rising. Output is still going up with each addition, so nothing looks wrong from the outside, and the number that would show the problem is the one almost nobody plots, which is what each extra unit bought compared with the one before it.

Past a certain point the total can fall. Adding people to a late project is the familiar case, and the reason it's familiar is that the total output curve turns over quietly, without anybody deciding it should.

The idea

Where one input grows and something else is held fixed, each extra unit of the growing input produces less than the last. That's the whole law, and the phrase worth holding on to is the second half, because the fixed thing is where the answer is.

What each extra step buysA curve rising steeply from the left, then flattening, then turning gently downwards past its peak, where it is drawn as a dashed line. The horizontal axis is labelled how much you add and the vertical what you get. Three equal steps along the horizontal axis are marked with dashed drops to the curve. Beneath the axis a separate strip shows what each of those steps added, as three bars, each much smaller than the one before, followed by a fourth bar hanging below its own baseline for the region past the peak.what you gethow much you addwhat each extra step added

A curve rising steeply, then flattening, then turning gently downwards as a dashed line past its peak. The horizontal axis is how much you add and the vertical is what you get. Three equal steps are marked along the horizontal axis, and beneath it a strip of bars shows what each step added, each much smaller than the last, then one hanging below the line.

The line keeps climbing. What each step buys is the part that's shrinking.
The line keeps climbing. What each step buys is the part that's shrinking.

The line keeps climbing. What each step buys is the part that's shrinking.

In the original agricultural version the fixed factor is land, so more labour on the same field eventually adds very little. In a team it's rarely so tidy, and the fixed factor is usually coordination capacity, review throughput, the one environment everything has to pass through, or the single person who understands how the system fits together. Naming which of those it is turns an observation into a decision, because all four can be relieved and each takes a different kind of effort.

The economics transfers well, with a caveat that matters. An economist can hold the other inputs constant by assumption and a manager can't, so a team's falling throughput is a mixture of diminishing returns, staff turnover, a harder problem and whatever else moved that quarter. What survives the transfer is the question rather than the measurement.

How to use it

Plot the increments rather than the total, even roughly. Two columns are enough, one for how much of the input there is and one for what the most recent addition bought, and the shape is usually obvious after four or five rows.

Name the fixed factor before doing anything about the curve. A team whose bottleneck is a shared review queue is not helped by better tooling, more headcount or a stricter process, and each of those will be proposed before anybody checks.

Then take one of the two honest moves. Relieve the constraint, which is expensive and permanent, or put the next unit of effort where the curve is still steep, which is usually somewhere nothing has been tried yet. The third move is adding anyway, and it happens most often, generally because the constraint has never been named out loud.

Where you're past the peak, subtract. Removing a person from an overloaded project, cutting a meeting, or narrowing scope raises total output there, which is a genuinely counterintuitive action that needs stating clearly to whoever has to approve it.

Where it breaks down

Every concept here has one. It is the section most summaries leave out.

It describes a shape and explains nothing. Falling output per person is consistent with diminishing returns, with a harder backlog, with a departure nobody replaced and with a morale problem. The curve tells a manager to go looking and gives no help at all in choosing between the candidates, so a team that stops at the diagram has bought a vocabulary rather than a diagnosis.

Plenty of things run the other way. Networks, marketplaces, standards and platforms get more valuable with each participant over the range most businesses care about, and applying this idea there produces exactly the wrong decision with an economics textbook behind it. Check which regime you're in, because both curves are available and each one makes its own conclusion look obvious.

The fixed factor is rarely fixed and rarely single. Real teams have several partial constraints that shift as the work changes, so the tidy story of one scarce resource is usually a simplification chosen after the fact. It's a useful simplification, and it does mean the confident version of the diagnosis is overstated.

The evidence for the organisational version is thinner than for the agricultural one. Ricardo's case rests on land, which is genuinely fixed and genuinely measurable. Ringelmann's rope-pulling experiments hold up and cover small groups doing one simple task. Between that and a claim about a sixty-person engineering department there's a great deal of extrapolation and very little measurement.

It's an excellent excuse for refusing resources. Because the argument sounds technical and the constraint is rarely proven, a manager who doesn't want to grow a team has a respectable-sounding reason available at all times, and the team asking for help has no way to disprove it.

In one line

Watch what each extra unit buys rather than the total, and when it stops buying much, go and find the thing you're holding fixed.

References

  • Primary

    On the Principles of Political Economy and Taxation (opens in a new tab)

    Book · David Ricardo · John Murray · 1817

    The statement that stuck, in the chapter on rent, worked through land of declining quality. Turgot described the same effect fifty years earlier and Ricardo is where economics picked it up, so the honest attribution is to a line of people rather than to one.

  • Further

    The Mythical Man-Month

    Book · Frederick P. Brooks Jr. · Addison-Wesley · 1975

    The management version, argued from experience rather than from theory, and the source of the observation that adding people to a late project makes it later. The chapters on communication overhead explain why the curve turns down rather than merely flattening.

    Find this book by ISBN (opens in a new tab) · not a bookseller link

  • Further

    The Ringelmann Effect: Studies of Group Size and Group Performance (opens in a new tab)

    Paper · Alan G. Ingham, George Levinger, James Graves and Vaughn Peckham · Journal of Experimental Social Psychology · 1974

    Measured output per person falling as a group grows, and separated the coordination losses from the motivational ones by having some participants believe they were pulling with others when they weren't.

  • Critique

    Increasing Returns and the New World of Business (opens in a new tab)

    Article · W. Brian Arthur · Harvard Business Review · 1996

    The case that whole categories of business run the other way, where each extra user makes the product more valuable rather than less. Worth reading before assuming the curve bends downwards wherever you happen to be standing.