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Concepts
Decision-makingHeuristic5 min read

Second-Order Thinking

Asking what happens after the thing you intended happens.

4 cards · 4 questions

At a glance

1 / 4
  1. 01

    The first effect is the one you designed

    It's also the one everybody watches, which is why a decision can be counted a success at the point where its interesting consequences are still six weeks away.

  2. 02

    The second row is mostly people responding

    Almost every second-order effect is somebody adjusting to the new arrangement, so the useful question is who now has a reason to behave differently, and what the cheapest version of that behaviour is.

  3. 03

    Measures decay once they are targets

    Any number used to judge people starts being managed rather than measured, which is a second-order effect so reliable it has been written into law twice under two different names.

  4. 04

    The chain has no natural stopping point

    Consequences keep going, and the discipline is knowing when to stop rather than how far to go. One row past the intended effect is where almost all of the available value sits.

4 points, about 45 seconds. The full explanation is below.

The problem it solves

A decision usually gets judged on whether it produced the effect it was aimed at, and that effect is rarely where the story ends. The referral bonus raises referrals. The response-time target lowers response times. The office mandate fills the office. Each of those is a real result, arriving on schedule, and each one is the point at which most organisations stop paying attention.

What happens afterwards is that people adjust. Somebody now has a reason to behave differently, they find the cheapest way of doing so, and the gain that was meant to land in one place turns up somewhere else while a cost settles on whoever wasn't in the room when the decision was made.

Those later effects tend to be slower, harder to attribute and easier to blame on something unrelated, so a decision can be written up as a success several weeks before its interesting consequences arrive.

The idea

Second-order thinking is the habit of carrying on past the intended effect and asking what that effect then causes. It's a small question, asked once more than feels necessary, and its whole value is in being asked before the commitment rather than during the post-mortem.

The row below the effect you designedA box at the top reads the decision, joined by a short line, annotated and then, to a wider box reading what it directly does. A dashed line runs across the whole drawing beneath that box, labelled decisions are judged above this line. Hanging below the dashed line are three boxes, reading people adapt to whatever you set, the gain moves to whoever adapted, and the cost lands on somebody else. Nothing is drawn below those three, because the method stops one row past the effect that was intended.The decisionand then?What it directly doesdecisions are judgedabove this lineand then?People adaptto whatever you setThe gain movesto whoever adaptedThe cost landson somebody elseThe second row is where the decision actually settles.

A decision at the top, connected downwards to what it directly does. A dashed line runs across beneath that, labelled decisions are judged above this line. Below the dashed line hang three boxes, reading people adapt to whatever you set, the gain moves to whoever adapted, and the cost lands on somebody else.

Everything above the line gets watched. Everything below it happens anyway.
Everything above the line gets watched. Everything below it happens anyway.

Everything above the line gets watched. Everything below it happens anyway.

The second row is mostly people responding, which is what makes it tractable. Almost nothing in it is a physical consequence, and almost all of it is somebody adjusting to a new arrangement in the cheapest way that works for them. So the question has a practical form. Who now has a reason to behave differently, and what is the least effortful thing they can do about it?

Economics has run on this since Bastiat, whose argument is that the effect you can see is one of many and the ones you can't see are the same size. It transfers to organisations with a caveat worth stating, because an economy has millions of adjustments averaging out into something predictable, and a team of nine has a handful of adjustments made by particular people with names, which is less predictable and much easier to ask about directly.

How to use it

Ask it twice, in that form, and write the answers down where the decision is recorded rather than in a separate document.

Start with who is affected who wasn't consulted, because the second row lands on them first, and their adjustment is the one nobody in the room will predict unaided.

Where the decision involves a number that judges people, assume it will be managed rather than measured, and decide in advance what second number moves in the opposite direction when the first is being gamed. Publishing both, and saying that both are watched, does most of the work.

Then stop. Agree the depth before starting, and two rows past the intended effect is enough for almost everything. Anything further out gets written down as a question to revisit rather than argued to a conclusion, because past that point the group is doing fiction with a whiteboard.

Where it breaks down

Every concept here has one. It is the section most summaries leave out.

There's no natural stopping rule, and the method supplies none. Consequences carry on indefinitely, each row is more speculative than the last, and a group with a whiteboard will keep going for as long as the session lasts. The discipline is knowing when to cut the chain, which comes from somewhere other than this idea.

Predicted second-order effects are cheap and unfalsifiable. Anyone can generate a plausible chain of consequences for any decision, and there's no way to check one in advance, so the technique is easily used to argue against anything a person already dislikes. A stated chain that would change the decision if it were wrong is worth having, and the rest is decoration.

It's an excellent instrument for delay. Because the questions sound responsible and the answers can always be extended by one more step, a sufficiently anxious group can use this to avoid deciding for weeks while appearing rigorous throughout. Two-way door decisions should be taken quickly and revisited, and running this exercise on one is a waste.

The evidence is illustrative rather than experimental. Campbell's law has substantial field support and the general practice has none, in the sense that no study shows groups that ask the question outperforming groups that don't. What's established is the mechanism, which is that people respond to incentives in ways the incentive-setter didn't intend, and that is about as well documented as anything in the social sciences.

Hindsight makes it look easy and it isn't. Read afterwards, the second-order effect of a referral bonus is obvious. Sat in the room before the decision, it's one of perhaps thirty candidate consequences, most of which won't happen, and the method offers no help at all in ranking them.

In one line

Ask what happens after the thing you wanted happens, and ask it about the people who weren't in the room.

References

  • What Is Seen and What Is Not Seen (opens in a new tab)

    Article · Frédéric Bastiat · Selected Essays on Political Economy · 1850

    The clearest early statement of the whole idea, and short enough to read in a sitting. The broken window passage in the first section is the one everybody borrows, usually without the argument that follows it.

  • Further

    Assessing the Impact of Planned Social Change (opens in a new tab)

    Paper · Donald T. Campbell · Evaluation and Program Planning · 1979

    Where Campbell's law comes from, with the field evidence attached. It's the best documented second-order effect there is, because measuring something to judge people by changes the thing being measured.

  • Critique

    Dilemmas in a General Theory of Planning (opens in a new tab)

    Paper · Horst W. J. Rittel and Melvin M. Webber · Policy Sciences · 1973

    The stopping-rule problem, argued properly. If consequences run on indefinitely then no amount of second-order thinking finishes the job, and knowing where to cut the chain is a judgement the method can't supply.

  • Further

    The Most Important Thing

    Book · Howard Marks · Columbia University Press · 2011

    Where the phrase second-level thinking comes from, applied to investing, where the second order is the only place an edge can exist because the first order is already in the price. The chapter on it is four pages.

    Find this book by ISBN (opens in a new tab) · not a bookseller link